Data strategy is not a new concept. It has been around since the beginning of time as humans have been collecting and analyzing data to predict outcomes or solve problems. It has advanced over time with the increased use of technology, but the core principles remain the same.
According to IDC’s report “Data Strategy: The Next Frontier for Digital Transformation,” 89% of companies say they have a data strategy in place today and that more than half (51%) of enterprises are planning for their next phase of digital transformation by 2020. However, only 53% of those surveyed say their current data strategy is effective at delivering business value.
A successful data strategy outline starts off with three key themes:
Business goal alignment — How do we help our company be more successful?
Data governance — Who owns the data? How does it get used? Who has access to it? And what happens when there are problems with it?
Data management — What types of technology do we need to make sure this all works?
Alydata is trusted by some of the world’s biggest brands. It helps them keep their data clean and compliant with industry regulations, allowing them to deliver meaningful stories to their customers, optimize operations, and gain a competitive edge.
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